Mattel,China,Developmental psychology

Mattel partners with parenting website to expand China presence

February 17, 2017

Barbie maker Mattel Inc (MAT.O) said it would partner with Chinese parenting website Babytree to create an online learning platform for early childhood development, the latest in the No. 1 U.S. toymaker's push into China. The partnership with Babytree announced on Thursday comes two days after Mattel said it would sell its products on Chinese...

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