Fast food,Adolescence,Obesity,White people,Child,Food,Advertising

Black children and teens exposed to many more fast food ads than white youth, says CDC

December 20, 2016
in Kids

Black children of all ages see more junk food advertising than their white peers, a new study has found, raising concerns that food manufacturers may be setting black kids up for a lifelong battle with obesity by targeting them through the shows they watch. Researchers F. Fleming-Milici and J.L. Harris of the University of Connecticut, Hartford, Rudd Center for Food Policy and Obesity found that “Food advertising exposure increased with age for both black and white youth, but black youth viewed approximately 50 percent or more ads than did white youth of the same age." The study, published last week in the journal "Pediatric Obesity," analyzed Nielsen data from 2008 to 2012 to compare the rates at which white and black children watch advertising from fast-food chains, soda-makers and snack vendors. It found that black children of all ages see more junk-food ads than white children. Black pre-schoolers see 16.9 ads per week, compared to 10.3 for whites. Black children (6 to 11 years old) see 17.4 ads,...

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